9/19/2023 0 Comments Good questions to ask on sendit![]() He had also signed a developer agreement, which forbade him from using this information for any other purpose beyond his work with the Sendit apps, it says. ![]() (Apparently, Rice and Vir weren’t just business colleagues, they were friends - former high school classmates who had bonded after college over their shared interest in tech, the filing notes.)ĭuring Vir’s time working on Sendit’s apps, he had access to insider information - like which features drove the most user engagement and other future development plans, the lawsuit states. It additionally details how Vir used his friendship with Iconic Hearts’ founder Hunter Rice and his role as a Sendit developer and consultant in order to gain information about the company and its apps. ![]() “Vir was integral in founding, building, and launching ‘NGL – anonymous q&a,’ an app that is nearly identical to, and directly competes with, the Sendit apps,” reads the filing. But instead of taking the job, Vir took the company’s ideas and insights and used them to build his own version of Sendit’s app, the complaint explains. In May 2021, Iconic Hearts began having conversations with Vir about offering him a full-time position or allowing him to continue as a contractor. Vir then continued to consult with the company afterward, it says. The recently filed Iconic Hearts lawsuit (see below) states that the company hired Vir to develop Sendit’s mobile apps back in September 2018. The apps are problematic, however, because they’ve been demonstrated to be using misleading tactics to trick their young users into thinking they were receiving engagement from friends when they were not.īoth apps are also incredibly similar, including in their visual design, how they work, their business model and other aspects.Īs it turns out, that may not have been an accident. Snapchat’s stricter policies for anonymous apps and friend finders aren’t yet fully enforced ( Sendit received an extension to come into compliance with those policies, Snapchat told us.) It launched following Snapchat’s rollout of stricter policies earlier this year that banned anonymous apps from using its developer tools. Its newer app, meanwhile, brings anonymous Q&A’s to Instagram. Its original app is aimed at Snapchat users and provides a variety of games in addition to the anonymous Q&A feature. While NGL focuses only on anonymous Q&As, Sendit offers two variations of its service. The apps monetize this activity by offering their users “hints” about the person asking the questions so they can find out who asked what. The recipient, in turn, receives the questions in the app’s inbox, and can then post their response to their social accounts for all to read. ![]() (Think: “who do you have a crush on?” and other teenage gossip.) 57 in Social Networking (Sendit - Q&A on Instagram), and have earned over $11 million, per data from Sensor Tower.Īnonymous social app NGL tops 15M installs, $2.4M in revenue as users complain about being scammedīoth Sendit and NGL allow users to post links to their social accounts, like Instagram or Snapchat Stories, which friends can click on to send the poster anonymous questions. Sendit’s apps are currently ranked at No. Since launching late last year, the company has generated more than $2.4 million in revenue, according to third-party estimates. The apps have been ranking at the top of the app store charts for months, as anonymous apps typically do - before they implode from bullying, lawsuits or get banned by the app stores themselves.Īs of today, NGL is the No. (previously known as FullSenders), claims that NGL acquired its trade secrets through “improper means” as a result of a breach of duties by the suit’s defendant, Raj Vir, an Instagram software engineer, who had worked on Sendit on the side.įor those who don’t keep up with teen app trends, both Sendit and NGL are leading anonymous Q&A apps, a subgroup of social apps currently popular among a younger demographic. In a complaint filed on July 1, 2022, in the Superior Court of California, Sendit’s creator, Iconic Hearts Holdings, Inc. But many of the questions users receive aren’t from real people they’re generated automatically - an idea NGL’s top competitor, the maker of the Sendit apps, is now alleging NGL’s maker stole alongside other confidential business information, according to a new lawsuit. The anonymous Q&A app NGL climbed to the top of the App Store by tricking its users with questions it claims are sent in by their friends and by charging for useless hints about who supposedly wrote those messages. ![]()
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